SCHEDULE G (Form 990 or 990-EZ)
Department of the Treasury
Internal Revenue Service
Supplemental Information Regarding
Fundraising or Gaming Activities
Complete if the organization answered "Yes" on Form 990, Part IV, lines 17, 18, or 19, or if the organization entered more than $15,000 on Form 990-EZ, line 6a. right arrowAttach to Form 990 or Form 990-EZ.
right arrowGo to www.irs.gov/Form990 for instructions and the latest information.
OMB No. 1545-0047
2020
Open to Public Inspection
Name of the organization
SHARE OUR STRENGTH
 
Employer identification number

52-1367538
Part I
Fundraising Activities.Complete if the organization answered "Yes" on Form 990, Part IV, line 17.
Form 990-EZ filers are not required to complete this part.
1
Indicate whether the organization raised funds through any of the following activities. Check all that apply.
a e
b f
c g
d
2a
Did the organization have a written or oral agreement with any individual (including officers, directors, trustees
or key employees listed in Form 990, Part VII) or entity in connection with professional fundraising services?
b
If "Yes," list the 10 highest paid individuals or entities (fundraisers) pursuant to agreements under which the fundraiser is
to be compensated at least $5,000 by the organization.


(i) Name and address of individual
or entity (fundraiser) 		(ii) Activity (iii) Did fundraiser have custody or control of contributions? (iv) Gross receipts
from activity 		(v) Amount paid to
(or retained by)
fundraiser listed in
col. (i) 		(vi) Amount paid to
(or retained by)
organization
Yes No
 
GOODUNITED
796 MEETING STREET
 
CHARLESTON, SC29403 		STEWARD & DRIVE REPEAT ACTION FROM SUPPORTERS ON FACEBOOK   No 10,553,337 438,447 10,114,890
 
FURTHER LLC
181 HARRY S TRUMAN PKWY
 
ANNAPOLIS, MD21401 		PAID AD AND SEARCH CONSULTING   No 4,833,223 684,688 4,148,535
 
CONCORD DIRECT
92 OLD TURNPIKE ROAD
 
CONCORD, NH03301 		DIRECT MAIL & DIGITAL/EMAIL FUNDRAISING CONSULTING   No 4,452,186 177,138 4,275,048
 
STOTT DEVELOPMENT SOLUTIONS GROUP
4516 WOODDALE AVENUE
 
EDINA, MN55424 		FUNDRAISING TEAM DESIGN, STRATEGY & PLANNING; FUNDRAISING   No 1,727,500 293,000 1,434,500
 
SEA CHANGE STRATEGIES
7409 BIRCH AVENUE
 
TAKOMA PARK, MD20912 		EMAIL COPYWRITING AND STORY/CONTENT DEVELOPMENT   No 1,432,504 117,500 1,315,004
 
KEY ACQUISITION PARTNERS
199 E MONTGOMERY AVENUE SUITE 100
 
ROCKVILLE, MD20850 		DIRECT MAIL ACQUSITION LIST BROKER   No 1,067,032 244,651 822,381
 
DIRECT DONOR TV
PO BOX 279
 
LANHAM, MD20706 		DIRECT RESPONSE TV SPOT PROD, TRAFF, MEDIA, AND CONSUL.   No 383,715 2,424,468 -2,040,753
 
ASCENTA GROUP INC
SUITE 110 AT 138 SOUTH FIRST STREE
 
LINDENHURST, NY11757 		FACE-TO-FACE & MOBILE FUNDRAISING   No 159,682 135,733 23,949
 
CHAPMAN CUBINE AND HUSSEY
2000 15TH N SUITE 550
 
ARLINGTON, VA22201 		MOBILE FUNDRAISING & MOBILE PLATFORM   No 157,552 118,080 39,472
 
MDS COMMUNICATIONS CORPORATION
545 W JUANITA AVENUE
 
MESA, AZ85210 		FUNDRAISING/TELEMARKETING SERVICES   No 82,225 105,703 -23,478
Total . . . . . . . . . . . . . . . . . . . . right arrow 24,848,956 4,739,408 20,109,548
3
List all states in which the organization is registered or licensed to solicit contributions or has been notified it is exempt from registration or licensing.
AL, AK, AZ, AR, CA, CO, CT, DE, DC, FL, GA, HI, ID, IL, IN, IA, KS, KY, LA, ME, MD, MA, MI, MN, MS, MO, MT, NE, NV, NH, NJ, NM, NY, NC, ND, OH, OK, OR, PA, RI, SC, SD, TN, TX, UT, VT, VA, WA, WV, WI, WY
For Paperwork Reduction Act Notice, see the Instructions for Form 990 or 990-EZ.
Cat. No. 50083H
Schedule G (Form 990 or 990-EZ) 2020
Schedule G (Form 990 or 990-EZ) 2020
Page 2
Part II
Fundraising Events. Complete if the organization answered "Yes" on Form 990, Part IV, line 18, or reported more than $15,000 of fundraising event contributions and gross income on Form 990-EZ, lines 1 and 6b. List events with gross receipts greater than $5,000.









VerticalRevenue
(a) Event #1

NYCWFF
(event type) 		(b) Event #2

 
(event type) 		(c) Other events

 
(total number) 		(d) Total events
(add col. (a) through col. (c))

1
Gross receipts . . . . .
1,156,107
 
 
1,156,107

2
Less: Contributions . . . .
772,027
 
 
772,027
3 Gross income (line 1 minus
line 2) . . . . . .
384,080
 
 
384,080



VerticalDirectExpenses
4 Cash prizes . . . . .        
5 Noncash prizes . . . .        
6 Rent/facility costs . . . . 48,941     48,941
7 Food and beverages . . . 54,350     54,350
8 Entertainment . . . . 125     125
9 Other direct expenses . . . 386,890     386,890
10 Direct expense summary. Add lines 4 through 9 in column (d) . . . . . . . . . . right arrow 490,306
11 Net income summary. Subtract line 10 from line 3, column (d). . . . . . . . . . right arrow -106,226
Part III
Gaming. Complete if the organization answered "Yes" on Form 990, Part IV, line 19, or reported more than $15,000 on Form 990-EZ, line 6a.
VerticalRevenue
(a) Bingo (b) Pull tabs/Instant
bingo/progressive bingo 		(c) Other gaming (d) Total gaming (add col.(a) through col.(c))

1
Gross revenue . . . . .
 
 
 
 
VerticalDirectExpenses

2
Cash prizes . . . . .
 
 
 
 

3
Noncash prizes . . . .
 
 
 
 

4
Rent/facility costs . . . .
 
 
 
 

5
Other direct expenses . . .
 
 
 
 


6

Volunteer labor . . . .
%
%
%


7
Direct expense summary. Add lines 2 through 5 in column (d) . . . . . . . . . . right arrow
 

8
Net gaming income summary. Subtract line 7 from line 1, column (d). . . . . . . . . right arrow
 

9
Enter the state(s) in which the organization conducts gaming activities:
a
Is the organization licensed to conduct gaming activities in each of these states? . . . . . . . .
b
If "No," explain:
 
10a
Were any of the organization's gaming licenses revoked, suspended or terminated during the tax year? . . .
b
If "Yes," explain:
 
Schedule G (Form 990 or 990-EZ) 2020
Schedule G (Form 990 or 990-EZ) 2020
Page 3
11
Does the organization conduct gaming activities with nonmembers? . . . . . . . . . . .
12
Is the organization a grantor, beneficiary or trustee of a trust or a member of a partnership or other entity
formed to administer charitable gaming? . . . . . . . . . . . . . . . . .
13
Indicate the percentage of gaming activity conducted in:
a
The organization's facility . . . . . . . . . . . . . . . . . .
13a
%
b
An outside facility . . . . . . . . . . . . . . . . . . . .
13b
%
14
Enter the name and address of the person who prepares the organization's gaming/special events books and records:
Name right arrow
Address right arrow
15a
Does the organization have a contract with a third party from whom the organization receives gaming
revenue? . . . . . . . . . . . . . . . . . . . . . . . .
b
If "Yes," enter the amount of gaming revenue received by the organization right arrow $   and the
amount of gaming revenue retained by the third party right arrow $   .
c
If "Yes," enter name and address of the third party:
Name right arrow
Address right arrow
16
Gaming manager information:
Name right arrow
Gaming manager compensation right arrow $  
Description of services provided right arrow
 
17
Mandatory distributions:
a
Is the organization required under state law to make charitable distributions from the gaming proceeds to
retain the state gaming license? . . . . . . . . . . . . . . . . . . .
b
Enter the amount of distributions required under state law distributed to other exempt organizations or spent
in the organization's own exempt activities during the tax year right arrow$  
Part IV
Supplemental Information. Provide the explanations required by Part I, line 2b, columns (iii) and (v); and Part III, lines 9, 9b, 10b, 15b, 15c, 16, and 17b, as applicable. Also provide any additional information. See instructions.
Return Reference Explanation
SCHEDULE G, PART I, LINE 2B, COLUMN (V) DURING THE YEAR ENDED JUNE 30, 2021, DIRECT DONOR TV WAS PAID A TOTAL OF $2,424,468 WHICH INCLUDED A REIMBURSEMENT OF MEDIA BUYS AND OTHER FUNDRAISING MATERIALS.
SCHEDULE G, PART II: SHARE OUR STRENGTH IS A CO-BENEFICIARY ALONG WITH THE FOOD BANK FOR NEW YORK CITY OF THE NET PROCEEDS RAISED BY THE NEW YORK CITY WINE & FOOD FESTIVAL (NYCWFF). SHARE OUR STRENGTH'S ROLE IS TO PROVIDE CONTRACT REVIEW, FINANCIAL REPORTING, AND ACCOUNTING SUPPORT. THE ORGANIZATION CONSOLIDATES THE FESTIVAL'S ENTIRE FINANCIALS WITHIN SHARE OUR STRENGTH. THE PRESENTATION OF SHARE OUR STRENGTH'S FUNCTIONAL EXPENSE ALLOCATION AND BUSINESS MODEL IS MOST ACCURATELY REFLECTED WITH NYCWFF COSTS EXCLUDED.
Schedule G (Form 990 or 990-EZ) 2020
Additional Data


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