| SUMMARY OF DIRECT CHARITABLE ACTIVITIES |
FORM 990-PF, PART VIII-A, LINE 1 |
(1) CENTER FOR HEALTHY COMMUNITIES AT THE CALIFORNIA ENDOWMENTTHE CENTER FOR HEALTHY COMMUNITIES (THE CENTER) IS COMPRISED OF VENUES IN LOS ANGELES, OAKLAND, AND SACRAMENTO, PROVIDING MEETING SPACES TO MOBILIZE COMMUNITY AND CIVIC LEADERS, HEALTH PROVIDERS, ADVOCATES AND POLICYMAKERS IN THE SEARCH FOR SOLUTIONS TO CALIFORNIA'S CRITICAL HEALTH AND HEALTHCARE ISSUES.THE CENTER OFFERS A VARIETY OF PROGRAMS AND SERVICES THROUGHOUT CALIFORNIA, INCLUDING CONFERENCE CENTERS, AND RESEARCH AND TRAINING FACILITIES. BY COMBINING ALL THESE RESOURCES IN ONE ACCESSIBLE LOCATION, THE CENTER AIMS TO BECOME THE PREMIER VENUE FOR ACTIVITIES ADDRESSING CALIFORNIA'S HEALTH CALLENGES, AND A LAUNCH PAD FOR COLLABORATIVE ACTION.THE CENTER PROVIDES: - MEETING SPACES AVAILABLE FREE OF CHARGE, FOR QUALIFIED NONPROFIT ORGANIZATIONS WHOSE PROGRAMS ADVANCE THE CALIFORNIA ENDOWMENT'S MISSION TO EXPAND ACCESS TO AFFORDABLE, QUALITY HEALTH CARE FOR UNDERSERVED INDIVIDUALS AND COMMUNITIES, AND TO PROMOTE FUNDAMENTAL IMPROVEMENTS IN THE HEALTH STATUS OF ALL CALIFORNIANS.- PUBLIC EVENT MANAGEMENT SERVICES INCLUDING EVEN SUPPORT, EVENT PUBLICITY AND AUDIENCE MANAGEMENT - ONLINE LEARNING COMMUNITYDURING THE COVID-19 PANDEMIC, THE CENTER RETAINED ALL ITS STAFF AND FACILITY CAPACITIES. |
| SUMMARY OF DIRECT CHARITABLE ACTIVITIES |
FORM 990-PF, PART VIII-A, LINE 2 |
(2) MEDIA CAMPAIGNS BY THE CALIFORNIA ENDOWMENT - M. ENTERTAINMENTM. ENTERTAINMENT PROVIDED THE MEDIA-BUY SERVICES TO THE CALIFORNIA ENDOWMENT (TCE) INCLUDING THE FOLLOWING CAMPAIGNS:"MOTHER'S DAY COVID VACCINE AWARENESS" - BOOSTING MOTHER'S DAY COVID VACCINE AWARENESS VIDEOS IN THE BAY AREA, INLAND EMPIRE, LOS ANGELES & CENTRAL VALLEY."MOTHER'S DAY COVID VACCINE AWARENESS" - BOOSTING MOTHER'S DAY COVID VACCINE AWARENESS VIDEOS IN THE BAY AREA, INLAND EMPIRE, LOS ANGELES & CENTRAL VALLEY."FUTURO MEDIA MARIA HINOJOSA EVENT" - FUTURO MEDIA MARIA HINOJOSA EVENT PROMOTION SOCIAL MEDIA CAMPAIGN."THE HISTORY OF THE VACCINE" - ADVERTISEMENTS BRINGING AWARENESS TO THE HISTORY OF THE VACCINE IN THE OAKLAND POST. "ANGELA DAVIS EVENT" - SOCIAL MEDIA PROMOTION OF THE ANGELA DAVIS EVENT HOSTED BY CALENDOWLIVE."TCE YOUTH AWARDS EVENT" - SOCIAL MEDIA PROMOTION OF THE YOUTH AWARDS EVENT HOSTED BY THE CALIFORNIA ENDOWMENT"WOMEN AUTHORS OF COLOR EVENT" - SOCIAL MEDIA PROMOTION OF THE WOMEN AUTHORS OF COLOR EVENT HOSTED BY CALENDOWLIVE."HEALTH4ALL" - SOCIAL MEDIA PROMOTION OF TCE'S HEALTH4ALL CAMPAIGN."DR. BERNICE KING EVENT" - SOCIAL MEDIA PROMOTION OF THE DR. BERNICE KING EVENT HOSTED BY CALENDOWLIVE."BELONGING CAMPAIGN" - BILLBOARDS AND DIGITAL ADVERTISEMENTS PROMOTING TCE'S BELONGING CAMPAIGN IN SACRAMENTO, INLAND EMPIRE, BAY AREA, SAN DIEGO & LOS ANGELES."ALAMEDA PUBLIC HEALTH COVID BILLBOARDS" - BILLBOARDS PROMOTING ALAMEDA PUBLIC HEALTH COVID AWARENESS IN THE AFRICAN AMERICAN COMMUNITY."GONDOLA CAMPAIGN" - CAMPAIGN TO BRING AWARENESS TO THE PROPOSED GONDOLA PROJECT IN CHINATOWN LOS ANGELES."COMMUNITY SCHOOLS CAMPAIGN" - COMMUNITY IN SCHOOLS SOCIAL MEDIA CAMPAIGN. |
| SUMMARY OF DIRECT CHARITABLE ACTIVITIES |
FORM 990-PF, PART VIII-A, LINE 3 |
(3) EVERYDAY CONSULTING DBA EVERYDAY IMPACT CONSULTINGTHE CALIFORNIA ENDOWMENT (TCE) ENGAGED EVERYDAY IMPACT CONSULTING MAINLY FOR THE FOLLOWING:TO SUPPORT THE COORDINATION AND FACILITATION OF A ROBUST PLANNING PROCESS, INCLUSIVE OF COMMUNITY ENGAGEMENT, THAT LEADS TO THE DEVELOPMENT OF A FRAMEWORK WITH STRATEGIES FOR ADVANCING A SYSTEM OF HEALTH AND WELL-BEING FOR ALL CALIFORNIANS. |
| SUMMARY OF DIRECT CHARITABLE ACTIVITIES |
FORM 990-PF, PART VIII-A, LINE 4 |
(4) LAMONT DIGITAL, LLCTHE CALIFORNIA ENDOWMENT (TCE) ENGAGED LAMONT DIGITAL, LLC MAINLY FOR THE FOLLOWING:TO SUPPORT THE CALIFORNIA ENDOWMENT'S VARIOUS SOCIAL MEDIA CHANNELS TO AMPLIFY A MESSAGE OF HEALTH FOR ALL CALIFORNIANS AND TO SUPPORT AND MANAGE THE CALIFORNIA ENDOWMENT'S SOCIAL MEDIA PLATFORMS TO ELEVATE THE THEME OF HEALTH AND RACE EQUITY IN CALIFORNIA. |